A Compensation Model That Works
Painter Marketing Mastermind
•
1h 6m
John MacFarland, Founder, and Owner of MacFarland Painting share, how he dropped out of college to start his painting company and how he has since grown to do over $5 million in annual revenue. He explains a significant shift he made to his employee compensation model 7 years ago and how that shift has since propelled his company's growth. John provides solid advice that other painting company owners can capitalize on for free if they want to achieve his level of success. He shares a unique perspective on how to keep your painters busy during the winter, slow season.
Topics Discussed:
- An employee compensation model that empowers employees while accelerating company growth.
- How investing in your painting business in innovative ways can provide great rewards.
- Often ignored strategy for keeping your painters busy during the winter while building better relationships with your customers.
- The importance of making your painting company appear unique in your marketing materials.
Up Next in Painter Marketing Mastermind
-
Power of The 80/20 Rule
Tony Busnardo, Co-founder and Co-owner of Old World Painting, shares the journey he and his best friend and co-founder Kent have taken to grow Old World Painting to do $2.5 million in annual revenue. He discusses the incredible power of the 80/20 rule and how in under 15 hours, he was able to rev...
-
The Entrepreneur Operating System
Don Klym, Founder of The Painters Inc, shares his journey since founding his company 29 years ago. He talks about the importance of hiring the right people who have a strong work ethic, and some of the ways he interviews job candidates to make sure he selects the right people. Don also discusses ...
-
Hiring For Personality
Maggie Kuyper, Co-Founder, and Co-Owner of Harpeth Painting shares her journey from $0 to $5.5 million in just 5 years. She discusses some of the emotional struggles that come with managing such rapid growth, as well as the unique challenges created by running a painting business with her husband...