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In this game-changing episode of PaintED, we welcome John Jacob, a pioneer from Hoist, to delve into the world of virtual estimating. Our discussion centers around leveraging the Painting Contractors Association (PCA) industry standards in harmony with cutting-edge technology. John shares his insights on how to transform the traditional sales experience into one that prioritizes the consumer relationship while efficiently utilizing data and technology. We'll explore how this innovative approach allows for quick and accurate pricing, eliminating the tedious process of manual measuring and bid creation. Tune in to discover how you can streamline your estimating process, enhance customer engagement, and stay ahead in the ever-evolving painting industry. Don't miss this opportunity to learn from one of the leaders in virtual estimating!