Sales & Marketing

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  • Rebranding Your Sales Strategy

    Sales is and always will be the lifeblood of your business. But if you're a business leader doing the lion's share of the selling and your team's closing rate is piss-poor (or even if it's, well, meh), you could be heading for a business blood clot.

    It's time for a sales blood transfusion! Other...

  • Marketing for Residential Contractors

    One of the most difficult tasks for painting companies is generating clients or leads since it requires a lot of time and work. So, how can you make it easier for your company? How can you establish your company's credibility and get the trust of your target customers? MARKETING. You'll need a gr...

  • Effective Sales & Marketing Techniques

    In this episode, Brad Ellison, the co-owner of Somerset Painting and Home Improvements, discusses how he took a painting business that had been around for 33 years and helped it absolutely explode in growth! He discusses the importance of finding an operating partner with complementary skill set...

  • Creating Raving Fans

    Michael Gogan, a Business Development advisor at Company Cam, explains how to create a raving fan base around your organization through communication and documentation!

    Download Slides: https://tinyurl.com/y5d8trc6

  • 5 Photos Every Contractor Needs

    Michael Gogan, a Business Development advisor at Company Cam, discusses the 5 photos every contractor needs, and how taking them will improve your business across the board!

    Download Slides:
    https://tinyurl.com/y463psjf

  • Getting Bids on the Spot

    In this episode of PaintED, Torlando talks with Jon Bryant from PaintScout. During the conversation, they talk about the importance of presentation style and the ability to present bids on the spot. Save time, increase close rates, and provide a better experience for the customer when your estima...

  • Effective Sales Strategies

    An effective sales strategy plan can lay the groundwork for a unified and successful sales team. Sales techniques do not only help you position your company and its services in front of potential clients but also can exponentially increase your revenue. Indeed, using the correct strategies is ess...

  • SEO Formula For Painters

    The SEO game has changed in a big way in 2021 and understanding
    the new rules can help you catapult your painting business far beyond your
    competitors.

    In this episode, Brandon Pierpont, CEO of Painter Marketing Pros, discusses what actions painting company owners can take to rank their painting...

  • Organic Marketing

    Chris Moore, an Executive Advisor of Elite Business Advisors, explains how to utilize your current resources to create an organic marketing strategy!

    Download Slides: https://tinyurl.com/yyddryb2

  • A Marketing Piece from Still Shots

    Imhoff Painting shows us how to make a great marketing piece using still shots of before and after photos.

  • Creative Marketing Matters

    Finding ways to stand out in your industry may be extremely easy or rather hard. In this episode, Emile Flowers helps provide some creative ideas that you can use in your business to stand out, differentiate yourself, and give back to your clients. If you’re looking to build better, stronger, mor...

  • Ugh... Let's Talk About Sales

    Contractors and salespeople are often considered necessary evils and have negative stereotypes in the eyes of potential clients. To flip this narrative, Allan suggests a shift from focusing on "closing" to a mindset of helping and providing value.

    Download Allan's Action Sheet: https://hubs.ly/...

  • How We Got Our First Job Without Paying for a Lead

    We got our first job! So, how do you get work?

    We started by simply making some phone calls!! I coach Tanner to make some phone calls to his warm network and we land our first couple of jobs. It is definitely a very busy couple of weeks but we are getting actual work done.

    I'm Brandon Vaughn...

  • Reaching Success Using HomeAdvisor

    Kathryn Chisholm is the Account Manager, Strategic Partnerships for the corporate PCA team. Kathryn focuses on creating strategic plans across the PCA network, optimizing lead volume for pros, and training the network on best practices. She has been in Account Management for three years and has b...

  • Renewed Importance of Social Media

    Ken Tucker, Owner & Chief Marketing Strategist of Changescape, shares the recipe of how to take your social media to the next level!

  • Offer Focused Funnels

    Join Ken Tucker, Owner & Chief Marketing Strategist of Changescape, as he shares with us the fastest way to get new customers on your schedule!

  • Keys to a High Performing Website

    Martin Morgan, Marketing Director at ProPainter Websites, provides tips on what you can do to improve your website's performance!

    Download PPT Slide PDFs: tinyurl.com/59oovqvr
    Further Reading: https://tinyurl.com/proPainterSEO

  • Build a High Performing Sales Team

    Do you ever feel like no one can sell your company as well as you can? To many entrepreneurs, it can feel labor-some to train and build a sales team, only to get a marginal increase on your success. It doesn’t have to be this way. In this session, Benji Carlson will discuss powerful concepts that...

  • Why Your Online Presence Matters

    Marketing strategies have shifted. Ken Tucker, Changescape Web, discusses the importance of having a comprehensive online strategy.

    After an unprecedented year, EXPO 2022 will take place at the Hyatt Grand Cypress Hotel in Orlando, FL. From March 2nd to March 4th, attendees will be able to enjoy...

  • Maximizing Leads from Your Website

    This session will teach you what to do and what not to do in order to turn your website into a lead generation machine. If you have invested in a web presence for your company, you should be gaining the most impact from your online investment. Mike Jeffries presents "Maximizing Lead from Your Mos...

  • Personalize the Sale

    Morgan Ray and Torlando Hakes discuss the importance of personalizing the sales process with Allan Langer, experienced salesman and author of "The 7 Secrets to Selling More by Selling Less." Zach Kenney of ZK Painting joins the discussion to talk about creating your company's perfect "avatar."

    ...

  • Online Trends

    Martin Morgan from ProPainter Websites discusses strategies on how to reach more prospects online. In the first half of the webinar Martin will be discussing trends regarding Desktop vs. Mobile, Smartphone Ownership, Search Behavior, Organic Search v. Pay-Per-Click advertising, Social Media, Goog...

  • Google Maps

    Do you know how to get your business to show up on Google Maps? Being found by customers when they do a local search on Google is critical for most businesses, especially when you serve customers across a wide region and need to show up in searches near their location. In this webinar, Ken Tucker...

  • Maximizing Your Marketing ROI

    Looking for more of those perfect clients who are easy to work with and get huge value from what you do?  Fearing this booming economy will end one day and you will suddenly have no more work ahead?
    To build any business that is streamlined and predictable, being in control of your marketing resu...